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Digital culture

A close-up, high-definition photograph (which is actually AI-rendered, enhancing the thematic irony) of a conceptual, architecturally perfect data sculpture made of polished glass cubes, glowing fiber optics, and gold circuits. The structure is impossibly pristine, catching reflections of light from a simulated, clean laboratory setting. However, in the very foreground, where one glass column meets another, the geometry is subtly broken—two structural pieces visibly merge and impossible angles connect, creating a nonsensical logical flow that a human observer immediately recognizes as a physical impossibility. The colour palette is composed of sterile blues, stark whites, and hyper-saturated golds, emphasizing the artificial glow. The shallow depth of field keeps the flaw in sharp, undeniable focus.

The uncanny echo: why information design needs a human soul

We’ve all experienced it by now. You’re scrolling through LinkedIn, scanning a recipe blog, or checking out a graphic online, and this weird sense of déjà vu hits you. The words are perfectly structured. The image is hyper-glossy and immaculate. Yet, something feels profoundly off. We’re currently drowning in a sea of AI-generated content. From ChatGPT-penned think pieces to Midjourney-crafted landscapes, synthetic media is everywhere. And look, these tools are undeniably rev

4 days ago3 min read

Digital culture

The uncanny echo: why information design needs a human soul

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